THE ORGANIZATIONAL IMPACTS WHEN BILLING IS NEGLECTED ARE WIDESPREAD You know you need to introduce new subscription-based digital services, but doing so without the right monetization platform has implications across the business. PRODUCT MANAGER IT DIRECTOR CONTROLLER We know which products we We can’t keep up with We are under pressure to want to bring to market. We the demand for new reduce revenue leakage from just can’t monetize them. subscription products. billing inaccuracies. Outdated monetization systems Launching new services with old The shift to a recurring revenue model hamper your product teams’ ability systems not fit-for-purpose places an can be challenging for finance teams to effectively monetize new products, undue strain on your IT organization. responsible for maximizing revenue limiting pricing flexibility and Custom code is difficult to maintain and reducing revenue leakage. extending time to market. and scale. CUSTOMERS Why can’t we get both services on one bill? Your customers don’t want multiple bills from the same service provider; they do want invoices that are clear, consistent and without surprises. Inadequate systems not only alienate customers, but they negatively impact the customer service and sales organizations serving them. Page 4 of 6
Recurring Revenue eBook Page 4 Page 6